To invigorate sales Sprite is kicking around some very unconventional spots. From the same ad agency who brought you Burger King's famous (or infamous) subservient chicken to those somewhat weird Volkswagen commercials with the talking black thing who encourages the target audience of young people to "drive faster," comes a whole new strange effort. Apparently, the thinking from agency creatives is the weirder, the better when it comes to engaging Gen Y. They might be onto something. Some of the not-no-normal scenes include: two sumo wrestlers painted yellow and green that crush a man's head; a woman being revived by miniature Asian nurses and a man whose eyeball turns into a mouth.
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