Yesterday it was Adidas and Scarlett Johannson making fashion news, today it is Mrs. Britney Spears, aka Kevin Federline grabbing some headlines. Perhaps not as big a deal as the Reebok/Johannson deal, but K-Fed is set to appear in a new advertising campaign from Five Star Vintage, a higher end apparel line. The campaign targets fashion conscious 16 to 28 year old men who take their fashion cues from Hollywood celebs. The line is available at Macy's, Lord & Taylor, Kitsons and even the Virgin Megastores.
Comments