It was only a matter of time before mega successful creative Jane Pratt announced her next venture. I've followed her successful career ever since she was at former teen stalwart Sassy. Her next gig though has nothing to do with print at all. Following the current media consumption trends, Jane signed a deal with Sirius Satellite Radio to produce and star in a once a week, three hour, live radio show airing on the fledging satellite radio network that will be called "Jane Radio." This most recent announcement by Sirius, the number two satellite radio provider among teens and college students behind XM (although Sirius has been gaining closer), adds another strong personality to their growing list of content targeted towards a female audience, giving it a strategic advantage over XM. The show is expected to launch later this fall.
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