Well, it was bound to happen eventually...right? Facebook is going after MySpace's original niche with a new music offering and better yet, the dominant social networking platform for teens and college students has hooked up with the number one name in digital music: iTunes. Further details of Facebook's music endeavors will be unveiled at next week's SXSW conference in Austin when Facebook CEO Mark Zuckerberg takes the stage to deliver the keynote. I would have to say this is first real big move by Facebook into MySpace entrenched territory. For quite some time now, MySpace has had a stronghold on the music category for up and coming artists and the various sponsorships, contests and sweepstakes associated with them. With a hyper active developer community on board, who knows what can happen six months from now. Facebook might end up taking away all of MySpace's music gusto. We'll be keeping a close eye on how everything unfolds next week's SXSW conference and post updates and thoughts accordingly.
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