With 2012 on the horizon, we're pleased to present our annual Youth Macro Trends, Predictions & Insights report for the coming year as well as revisit a handful of trends and predictions from last year's report to see how they have played out over the course of this year. Rather than providing an exhaustive list of rather meaningless trends, our main objective is to provide a select number of actionable views that have multiple implications across various industries and product categories. If we did our job correctly, there should be something in here for everyone, and we hope that something results in a conversation starter, a strategy meeting, or if nothing else, a definitive edge on the why behind the what for all things youth-culture related.
2012 Youth Macro Trends, Predictions & Insights
The Gamification of Youth Marketing & Media
Check In & Buy
The Future of m-Commerce
Tablets Everywhere
Moving Towards The Cloud
Twitter As An Exclusive Social Alternative
Digital Entrepreneurialism
Mining Social Influence
Visual Gratification
2011 Recap: Convergence Everywhere
2011 Recap: Fashion Gets Personal & Athletic
2011 Recap: Purpose-Driven Cause Marketing
2011 Recap: Social Shopping: Click, Shop, Talk & Buy
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